Rajballam Singh
Founder, 91Leads CRM
Our Founder
Building CRM that sales teams actually use
Rajballam Singh founded 91Leads Solutions with a simple belief: Indian businesses deserve lead management software that is affordable, easy to adopt, and shaped by real sales workflows, not bloated enterprise tools built for another market.
With more than 15 years of industry experience and 11 years in startups, Rajballam is a startup enthusiast who has built successful products from scratch in the past. From the first customer conversations to product roadmap decisions, he stays close to how teams capture enquiries, assign leads, follow up, and close deals.
That hands-on approach keeps 91Leads CRM practical for founders, sales managers, and field teams across real estate, automotive, education, services, and more.
Industry Experience
15+ years across product & technology
Startup Journey
11 years as a startup enthusiast
Track Record
Successful products built from scratch
Mission
Simplify lead management for growing teams
What drives 91Leads CRM
The product is shaped by real conversations with sales teams - not abstract feature lists. These are the ideas Raj keeps at the centre of every release.
Built for real sales workflows
Every feature starts from how Indian teams actually work - calls, WhatsApp follow-ups, site visits, reminders, and handoffs between agents.
Affordable for growing businesses
91Leads CRM is designed to be accessible to startups and SMBs, with pricing that lets teams start small and scale as they grow.
Connected lead capture
Leads from Meta, WhatsApp, Google Sheets, website widgets, and marketplace portals come into one place instead of scattered spreadsheets.
Team visibility for owners
Founders and managers get clear visibility into lead status, agent activity, and pipeline performance without micromanaging every conversation.
Customer feedback shapes the roadmap
Raj works closely with customers across industries to refine 91Leads CRM - drawing on 15+ years of industry experience and 11 years of startup building to shape assignment rules, WhatsApp automation, pipelines, and reporting.
“We are not building CRM for slide decks. We are building it for the salesperson who has 40 leads to call back before lunch.”
Rajballam Singh
Founder, 91Leads CRM
Frequently Asked Questions
Learn more about the people and vision behind 91Leads CRM
91Leads CRM was founded by Rajballam Singh, a startup enthusiast with more than 15 years of industry experience and 11 years of startup experience. He has successfully built products from scratch in the past and now leads product direction, customer conversations, and the long-term vision for 91Leads Solutions.
The vision behind 91Leads CRM is to make practical, affordable lead management accessible to every growing business in India - not just large enterprises. The product is built around real sales workflows: capturing leads from WhatsApp, Meta, websites and marketplaces, assigning them to the right people, following up on time, and giving owners clear visibility into pipeline and team performance.
You can connect with Rajballam Singh on LinkedIn, reach the 91Leads team through our contact page, or message us on WhatsApp. For product feedback, partnership ideas, or enterprise requirements, we are always open to a conversation.
Want to talk product, partnerships, or feedback?
Whether you are a customer, partner, or builder - we would love to hear from you.