CRM Notifications That Keep Your Sales Team Instantly Informed
In-app alerts, browser push, mobile push, email and WhatsApp so lead assignments, follow-ups, tasks and customer messages reach the right person at the right moment.
Every Notification Channel Your Team Needs
Work happens across the office, browser and mobile. 91Leads delivers alerts where agents already are, inside the CRM, as push notifications, and through customer messaging channels.
In-App Notifications
Bell dropdown with unread counts, mark as read, important flags, delete controls and attention alerts while agents work in the CRM.
Browser & Desktop Push
Web Push (VAPID) for Chrome, Firefox and PWA installs so alerts appear even when the CRM tab is in the background.
Mobile Push (FCM)
Android Firebase push for lead, follow-up, task and system alerts with deep links back into the mobile CRM app.
Email Notifications
Status emails to leads, admin email broadcasts, daily AI summaries, welcome mail, OTP and access-period reminders.
WhatsApp Alerts
Inbound message alerts for agents, welcome messages, status-based template automation and bulk template sends.
Header Announcements
Scrolling team announcements in the CRM header for company-wide updates, with schedule start/end and scroll controls.
When Do We Send Notifications?
Alerts are tied to real sales stages and team events, not random noise. Here is when your team and customers get notified today.
Lead assigned
When a lead is assigned manually, in bulk, or by auto-assignment rules, the owner gets an in-app + push alert (with attention highlighting when needed).
Channels: In-app · Browser push · Mobile FCM
Follow-up due soon
Roughly 10 minutes before a follow-up time, agents get reminded so they call while the lead is still warm.
Channels: In-app · Browser push · Mobile FCM
Daily follow-up digest
Each morning, a digest of today’s and overdue follow-ups is generated so the day starts with a clear call list.
Channels: In-app · Mobile FCM
Lead status / stage changes
Status moves can trigger CRM alerts (including healthcare flows like appointment paid and consultation done), plus optional WhatsApp/email templates to the customer.
Channels: In-app · Browser push · WhatsApp · Email
Task assigned or updated
New task assignments and important task updates notify the owner so callbacks, visits and internal work do not wait in chat.
Channels: In-app · Browser push · Mobile FCM
Inbound WhatsApp message
When a customer messages on WhatsApp, the assigned agent gets an alert so replies happen while the conversation is live.
Channels: In-app · Browser push · Mobile FCM
Attendance & leave actions
Leave approved/rejected and attendance regularization decisions notify the employee. Break start reminders can push to the mobile app.
Channels: In-app · Mobile FCM
Contact form enquiry
New website/contact-panel enquiries can push to users with contact access so sales can respond immediately.
Channels: Browser push
Account, trial & setup reminders
Admins get pushes for incomplete company setup and for trial/subscription ending within 7 days, plus access-period emails when needed.
Channels: Browser push · Mobile FCM · Email
Daily admin summary
Admins can receive a morning email summary of lead activity so leadership stays informed without opening every report.
Channels: Email
Admin email broadcasts
From Notifications Management, admins can send email campaigns to leads, past recipients or custom lists (with company SMTP configured).
Channels: Email
Idle / engagement nudges (mobile)
If the mobile app sits idle during working hours, agents (and managers when needed) can get a nudge to stay active on follow-ups.
Channels: Mobile FCM
How Notifications Work Day to Day
From the moment a lead lands to the last follow-up of the day, alerts move work forward without managers chasing updates on chat.
1. Event happens
A lead is assigned, a follow-up approaches, a task changes, WhatsApp arrives, or attendance is decided.
2. Right channels fire
In-app bell updates instantly; browser/desktop push and Android FCM reach people away from the CRM.
3. Team acts faster
Agents open the lead, complete the follow-up, reply on WhatsApp or finish the task while interest is high.
What agents can do
- Open the notification bell and review unread alerts
- Mark one or all as read, flag important, or delete
- Allow browser notifications or install the PWA / Android app
- Jump straight into the lead, task or WhatsApp conversation
What admins can configure
- Header announcements for the whole company
- WhatsApp status automation templates
- Email / WhatsApp templates for customer messaging
- Email broadcasts via Notifications Management (with SMTP)
Works Across Your Sales Workflow
Notifications are most powerful when tied to assignment, follow-up, tasks and the team.
CRM Notifications FAQs
Common questions about in-app, push, email and WhatsApp alerts in 91Leads.
91Leads supports in-app notifications in the CRM bell, browser and desktop Web Push (including PWA), Android mobile push via Firebase (FCM), email notifications and broadcasts, WhatsApp customer and inbound alerts, and scrolling header announcements for the team.
About 10 minutes before a follow-up is due, agents get in-app and push reminders. A daily digest of today’s and overdue follow-ups is also generated each morning so nothing is missed.
Yes. When a lead is assigned, the owner gets an in-app and push alert (with optional attention highlighting). Task assignment and task updates also notify the right person across in-app and push channels.
Yes. When an inbound WhatsApp message arrives for a lead, the assigned agent can get in-app and push alerts so they reply quickly. You can also automate outbound WhatsApp templates when lead status changes.
SMS is not part of the standard product today. Multi-channel coverage currently includes in-app, browser push, mobile FCM, email and WhatsApp. SMS can be discussed as a custom add-on with sales if your process requires it.
Yes. Start a 7-day free trial, allow browser notifications or install the Android app, and see how follow-up, assignment and activity alerts work inside 91Leads.
Never Miss a Lead Moment Again
Put in-app, push, email and WhatsApp notifications to work for your sales team. Try 91Leads free for 7 days.