Simple, Transparent Pricing
Choose the plan that fits your team. No hidden fees, no surprises.
Per-user CRM pricing for growing businesses
CRM Plans
Billed monthly per active user. All prices exclusive of GST.
CRM Basic
Everything you need to capture, assign, and follow up on leads.
Popular Add-ons
Add only what your team needs. All prices exclusive of GST.
WhatsApp Business API
₹1,199 ₹999 /company/month + GST
Official WhatsApp Business API via our partner for chat, leads, and chatbot.
IVR
₹1,500 /user/month +
₹500 /virtual number/month + GST
Connect IVR calling with your CRM for inbound and outbound calls.
Call Recording
₹299 /user/month + GST
Record and review calls for compliance and coaching. Min 3-month billing.
White Label CRM
₹199 /user/month + GST
Brand the CRM as your own. Min 5 users, 6-month billing.
Business Tools – FREE with your CRM
Included at no extra cost with every CRM plan.
Invoicing
₹199/company/month
Create and manage professional invoices.
Quotation
₹199/company/month
Create, manage, and share quotations.
Task Management
₹199/company/month
Plan, assign, and track team tasks.
Expense Management
₹199/company/month
Track and manage business expenses.
Attendance
₹99/user/month
Track employee attendance records.
Setup & Training
Get started free, then train your team as needed.
CRM Setup & Onboarding
Hands-on help to configure pipelines, roles, permissions, and integrations.
Included with your CRM
One-time Training
One complimentary training session to get your team productive quickly.
Included with your CRM
Additional Training
₹500 /session + GST
For new team members, refresher sessions, or extra guidance.
Book a sessionCustomization
Tailor 91Leads to your business processes when you need it.
Business-specific customization
Chargeable as per requirement
Single User Monthly Plan
Paid customization available
Customization is available on the Single User Monthly Plan as a paid service. Share your requirements and we will quote based on scope.
Discuss requirementsFrequently Asked Questions
Have questions? We have answers.
CRM Basic is ₹199 + GST per user per month. You pay for each active user on your account. For example, 5 users = ₹995/month + GST. Optional add-ons like Call Recording (₹299 + GST /user/month, min 3 months) can be added as needed.
Pay annually on any CRM plan and get 5% to 10% off your annual payment. The exact discount depends on your plan and team size, so contact us for a quote. GST is added on top.
WhatsApp Business API is available as a company add-on at ₹999 + GST /month (earlier ₹1,199). It is provided through our partner. We connect you with the provider and do not handle the service directly. Contact us on WhatsApp to get started.
White Label costs ₹199 + GST per user per month, with a minimum of 5 users and billing every 6 months. The starting package is ₹5,970 + GST (5 users × 6 months). It lets you brand the CRM with your own logo, colours, and domain, which is ideal for agencies and businesses that want a client-facing product under their own name.
Setup & Onboarding is free and includes hands-on help to get your CRM running: setup assistance, lead forms and pipelines, basic workflow configuration, team roles and permissions, integration support, and one free training session.
Additional Training is available at ₹500 + GST per session for new team members, refresher training, or extra guidance.
Customization is chargeable (GST extra) and quoted separately based on scope and complexity, for example custom workflows, fields, forms, pipelines, reports, advanced automation, custom modules, and third-party/API integrations.
Important: Customization is also available on the Single User Monthly Plan as a paid service, quoted as per requirement.
Business tools FREE with your CRM: Invoicing, Quotation, Task Management, Expense Management, and Attendance.
Popular add-ons:
- WhatsApp Business API: ₹999 + GST /month/company (via partner)
- IVR: ₹1,500 + GST /month/user + ₹500 + GST /virtual number/month
- Call Recording: ₹299 + GST /month/user (min 3 months)
- White Label CRM: ₹199 + GST /month/user (min 5 users, 6-month billing)
Add-ons are optional. All paid prices are exclusive of GST.
Yes. For larger teams, enterprise requirements, or custom integrations, contact our team for a tailored quote. We'll work with you on user volume, features, and onboarding.
Listed prices are exclusive of GST. 18% GST is applicable as per government rules and will be added to your invoice.
Yes. Call Recording is available as an add-on at ₹299 + GST per user per month, with a minimum 3-month billing cycle. Recordings are retained for 3 months. You can activate it for selected users whenever you need click-to-call, automatic recording, and call logs on the lead timeline.
We accept UPI, bank transfer, and other standard payment methods. You can pay via UPI directly from the pricing page, or contact us for invoice-based billing.
Ready to grow your pipeline?
Start with CRM Basic at ₹199 + GST /user/month, or get 5% to 10% off with annual billing.